HubSpot Lead for Digital Marketing

About

Calpion is an 18-year-old Dallas-headquartered technology firm that offers customers artificial intelligence solutions by building custom deep learning and machine learning algorithms, custom enterprise application development and maintenance, RPA solutions, cloud services, Salesforce consulting, customized invoice management software solutions, and other technology services. We also offer automated bot-driven medical billing services. Our healthcare offering includes a Salesforce platform-based practice management and billing software with automated patient e-statements and a payment portal.

Along with being SOC-certified and HIPPA-compliant, we have:

• Certified experts in deep learning & machine learning to provide intelligent solutions for your business.
• Helped Fortune 500 companies build custom enterprise-level applications.
• Provide remote & accurate AutoCAD Drawing, Drafting, 2D &3D modeling, and design services.
• Strategic partnerships with Microsoft, Amazon, SAP, HP, Worksoft, Microfocus, Tricentis, etc.
• Partnered with UiPath to provide RPA solutions.
• We are headquartered in Dallas with multiple global Centers of Excellence around the industry.
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Focus: Healthcare, Logistics, Supply chain, Biotechnology, Hospitality, Manufacturing, and Airlines.
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Life at Calpion Inc.

Calpion offers a unique work environment that is both thrilling and enriching, fostering personal and professional growth. Our company is a hub of innovation, collaboration, and continuous learning, where we encourage our employees to adopt a positive mindset and strive for excellence.

At Calpion, you'll be part of a vibrant team that thrives on creativity and problem-solving. You'll have the chance to work on cutting-edge projects, harnessing the latest technologies and methodologies to deliver intelligent solutions that make a real difference for our clients.

Calpion prioritizes the well-being of its employees and fosters a supportive and inclusive culture that promotes work-life balance. If you are enthusiastic about joining a vibrant organization that values your input, Calpion is the ideal place to pursue your career goals.
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Job Title: HubSpot Lead for Digital Marketing

Report To: Director- Digital Marketing

Experience: 7+ Years

Qualification: Any Degree

Location: Bangalore

Shift Time: 11:00 AM - 08:00 PM - Day Shift

Mode: Work from office

Terms-Fulltime/Part time/Contractual: Full-time
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Job Summary

We seek a highly skilled and motivated HubSpot Lead to join our team. As a HubSpot Specialist, you will be pivotal in leveraging the power of HubSpot's CRM and marketing automation platform to drive our marketing and sales initiatives. Your expertise in HubSpot will be instrumental in optimizing lead generation, nurturing campaigns, and improving our overall customer journey.
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Key Responsibilities

• Work with digital marketing teams to implement lead nurture and demand generation campaigns utilizing HubSpot's automation software.
• Set up and launch strategic initiatives in HubSpot, such as nurture programs, email marketing campaigns, landing pages, and workflows to shorten the sales cycle and increase inbounds.
• Understanding the entire buyer's journey from awareness, consideration, and decision-making stages to implementing lead nurture campaigns that move leads down the sales funnel.
• Set up reporting in HubSpot to allow the strategic marketing managers to evaluate the success of our marketing campaigns.
• Manage email campaigns from start to finish, including planning, testing, evaluating, and reporting with HubSpot.
• Understand all aspects of HubSpot configuration and technical/functional capabilities.
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Mandatory Skills

• Act as the primary administrator of our HubSpot instance and contact database
• including the creation and maintenance of workflows, custom fields, reports, dashboard development, and data flow management.
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Qualifications and Experience:

• Experience using HubSpot’s marketing and sales CRM platform, with the ability to demonstrate knowledge in building robust automated workflows and reports.
• Experience using Google Suite (Drive, Docs, Sheets, Slides, Data Studio) within a
• business capacity.
• Experience with HubSpot CMS management
• Experience with HubSpot Markup Language (HubL)
• Experience in building online audiences.
• In-depth knowledge of the HubSpot Content Optimization System
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Desired skills

• Good time-management skills
• Experience with Google Analytics
• Basic HTML knowledge
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Talk about our culture and values

At Calpion, we're not just a company—we're a dynamic culture fueled by six core values: Agile, Collaborative, Innovative, Fun, Inclusive, and Passionate. These values drive our every move:

Agile: We thrive on change, adapting swiftly to new challenges.

Collaborative: Together, we achieve greatness through teamwork and diverse perspectives.

Innovative: We push boundaries, constantly exploring new ideas and solutions.

Fun: Laughter and camaraderie make our workplace a joyous one.

Inclusive: Diversity is our strength, ensuring every voice is heard and valued.

Passionate: We approach every task with dedication and enthusiasm.

Join us at Calpion and be part of a culture that's not just about work—it's about innovation, growth, and making an impact.